CreatureKind Founder, David Clough, with Professor Elizabeth Stuart, Deputy Vice-Chancellor of the University of Winchester. The University of Winchester was the first institution to sign the CreatureKind Commitment.

CreatureKind Founder, David Clough, with Professor Elizabeth Stuart, Deputy Vice-Chancellor of the University of Winchester. The University of Winchester was the first institution to sign the CreatureKind Commitment.

Becoming a CreatureKind Institution

  • CreatureKind works to help institutions improve their practice as it impacts farmed animals, with benefits for humans, animals, and the environment.
  • CreatureKind institutions engage with reducing the consumption of animal products and sourcing remaining animal products from higher welfare sources.
  • Becoming a CreatureKind institution means committing to a cycle of reviewing current sourcing, setting goals for improved practice, and acting on them, together with engaging your community about the program.
  • To find out more, please view our institutional food policy.
  • To discuss becoming a CreatureKind institution, please contact us.


“Having compassion for others begs the question of who ‘the others’ are. The animals whom we farm are sentient beings and individuals in their own right, even when they are crowded together in barren cages or windowless sheds. They are surely – in their billions – ‘others’ who deserve and desperately need our compassion. I wish CreatureKind great influence in bringing compassion to these fellow-beings of ours.” – Joyce D’Silva, Ambassador Emeritus,
Compassion in World Farming